How to Promote Your Landing Page

Alexander Falossi

Last Update 3 years ago

There are a few different ways you can drive traffic to your landing page. You’ll want to choose your tactics based on your goals and target audience.

Organic social

Promote your landing page through your company and individual employee social media accounts.


Paid social

Direct your visitors to your landing page from a social ad on LinkedIn, Twitter, Facebook or Instagram. This is where message matching is especially important.


Google Adwords

Send paid search traffic directly to your landing page through a PPC campaign.


Email

Include a link to your landing page in emails part of specific workflows, or have your team members add a link in your email signature.


Direct Mail

Using direct mail as part of your account based marketing campaigns can be a great way to bring your offline efforts online. You can make these URLs extremely short by using a custom URL shortener to ease the burden on the user to find your page quickly. You could even consider including a QR code to easily bring the experience online.

Custom Qr-Code

We will build you a custom qr code that is designed to be used on all marketing and promotional pieces your business uses. Imagine; door hangers, mailers, business cards, magnets… just about anything you can imagine can now have your qr code on it. Most of society is used to qr codes now, so the natural thing to do when we see one is … scan it! The user experience is fantastic, once the code is scanned it pushes the BluePages.Pro landing page right to your prospects device.


“Using direct mail as part of your account based marketing campaigns can be a great way to bring your offline efforts online.”

Content Syndication

Use third party vendors to promote your content via their promotional vehicles like e-newsletters, promotional email or others. 


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